The new concept for the mo systeme website was to give it an „event character“ reflecting the purpose of the client’s product: giving space for live communication on roadshows, trade fairs, as pop up stores, showrooms and for other promotion activities. The redesign integrates additional accent colors and gradients to the corporate green to give it a slightly shiny character. The combination of light and dark backgrounds gives more dynamics and structure. Using diagonals mirrors the visual perception of the products shown in perspective and breaks the stringency.
mo systeme GmbH
Website concept and design